Raising Finance: Marketing and Distribution questions remain open

The Film London Production Finance Market starts today Oct 19th. It would be very interesting to know how many conversations involve producers pitching for funds to use towards marketing and distribution concerns.

The...

Numerous new digital tools promise to deliver films (along with attendant marketing and audience insights) across all Internet connected platforms, wherever and whenever they are demanded. Ted Hope offers a fantastic summary list of these and related services.

One technological and...

The ongoing proliferation of digital film distribution channels brings up interesting questions of categorisation.

Miramax, along with Universal, Warners and BBC worldwide amongst others are experimenting with the facebook credit system. This new channel allows the distributors to...

Film Schools, Business Schools, Film Studies, Media Studies, Communication Studies, Computer Sciences, Digital Technologies...

There are a great number of degree programs and research institutes at a wide variety of universities around the world that provide education and research output...

To the dichotomy described in the title should probably be added: Studios with a huge amount of money to invest and test social media tools vs. Independents without cash for such activity but with the ability to react to information retrieved.

It is currently accepted that Twitter can be...

The Sundance Institute have announced a new initiative to get films to audiences via New Video, Amazon, iTunes, Hulu, Netflix, SundanceNow and Youtube - marketing tools by Topspin. This digital distribution network adds to a linked funding initiative with Kickstarter earlier in the...

What Can Europe Do? was one of many excellent debates at the 2011 MEDIA Business School Marketing and Distribution Programme in Ronda, Spain, It centred on EC wide issues and actions.

Philippe Kern of KEA gave an insight into the most recent research on VOD and related issues in...

Part of the whole or a separate revenue stream?  Budget accordingly.

There is a broad spectrum of activity that filmmakers adopt to engage audiences. This runs from production blogging and social media engagement using additional digital assets, perhaps collated from unused footage – to...

Film finance is the perennial issue for film festival industry events. The attraction of commercial finance to Scottish connected product was a key point raised by Claire Mundell as she spoke about the launch of the Creative Scotland backed Mackendrick fund launching in association with Aegis...

Data Rich and Direct - Two incredibly attractive characteristics of digital technologies in their application to the film business 

Both of which were highlighted in debate at the EIFF Screen International conference on 17 June and throughout the programme of events over the...